How to explain blawgs? ‘Professorial behavior patterns.’

I missed Eugene Volokh’s day 2 BloggerCon panel on blogs and the law, but Doug Simpson reports that Volokh, commenting on why lawyers blog, said the motive is largely not monetary. Rather, many law blogs are what he called “prof blogs,” written by professors or folks with “professorial behavior patterns.” Not sure that fully explains all the entries on Denise Howell’s blawg list. I think the motive is, indeed, money for many lawyer bloggers. Not direct cash in the pocket, of course, but a payoff in greater exposure generally and greater credibility within a given field, leading somewhere down the line to more referrals, more clients and more — yes — money.