Writer Wendy Davis explores some answers to this question in her article, How Web-Savvy Are You?, republished from Small Firm Business.

Her article includes a mention of Coast to Coast, the weekly legal news podcast I cohost along with J. Craig Williams. Here’s an excerpt:

“As with blogs, podcasting can be a good way to communicate with clients. Instead of writing a newsletter, lawyers can record short audio clips that clients can download and listen to at their convenience. ‘Coast to Coast’ usually runs about 30 minutes, but a podcast — so-called because of Apple Computer Inc.’s popular iPod players — can range from a short comment (or an audio version of a post) to a stand-alone program.”

Photo of Bob Ambrogi Bob Ambrogi

Bob is a lawyer, veteran legal journalist, and award-winning blogger and podcaster. In 2011, he was named to the inaugural Fastcase 50, honoring “the law’s smartest, most courageous innovators, techies, visionaries and leaders.” Earlier in his career, he was editor-in-chief of several legal publications, including The National Law Journal, and editorial director of ALM’s Litigation Services Division.