A ‘media room’ for smaller firms

Many large firm Web sites have “media rooms” — pages devoted to news releases, press contacts, factsheets, event listings, logos and other information useful to the news media. But what about the rest of us? A new Web service, MyMediaRoom, enables anyone — individuals and organizations — to add a media room to a Web site easily and at zero cost.

A media room, the site tells us, “is an area of your web presence dedicated to telling the story of your organization.” This site provides tools for creating and publishing press releases (with RSS feeds), posting events and maintaining a calendar, publishing a blog, creating and managing an image gallery, and creating a press kit that can be viewed online or downloaded as a PDF.

A basic media room is free and includes 50mb of storage. From there, prices range from $9.95 to $49.95 a month, with different levels of storage and options. Each site gets a “vanity” url (such as “ambrogi.mymediaroom.com”), but top-level paid sites can use their own domains. While various page templates are available, paying users can upload their own designs.

I have not gone through the process of creating my own room, but by all appearances, the service is easy to use. For a smaller law firm, this may be a smart way to add a professional-looking and full-featured media room at little or no cost.