Avvo Expands to Mass., Florida

Lawyer-rating site Avvo expands this week to Massachusetts and Florida, bringing its coverage to 60 percent of licensed U.S. attorneys and spanning 11 states and the District of Columbia. Launched in June 2007, Avvo’s goal is to serve as a consumer resource by rating and profiling every U.S. lawyer. Initially, I was somewhat skeptical of Avvo, expressing concern when it launched that it could mislead rather than guide consumers. But as it has refined its ratings and responded to concerns raised by the legal community, I’ve become a convert. In fact, I’ve provided the company with a “testimonial” to use this week in announcing its expansion.

Avvo officially launches in Mass. and Florida on April 2. The site operates by collecting information about lawyers from multiple sources — bar records (including disciplinary sanctions), court records, Web sites and the lawyers themselves — and assigning each lawyer a rating of one to 10. For lawyers for whom only minimal information is publicly available, Avvo provides no rating but labels them as either “Attention” or “No Concern.” Lawyers can “claim” their own profiles and add information about themselves and also request peer endorsements and client ratings.

Avvo also includes Avvo Answers, a forum in which consumers can ask questions and lawyers can post answers with links back to their profiles. In addition to Massachusetts and Florida, its profiles now cover lawyers in Arizona, California, D.C., George, Illinois, New York, Ohio, Pennsylvania, Texas and Washington.

You can see all my prior posts about Avvo at this link. I also co-author Legal Blog Watch for Law.com, where my colleague Carolyn Elefant and I have posted about Avvo frequently. You can find those posts through this Google search. Lastly, on the legal-affairs podcast Lawyer2Lawyer that I co-host along with blogger J. Craig Williams, we have had two episodes about Avvo, one on July 11, 2007, in which we interviewed Avvo’s founders, President and CEO Mark Britton and VP of Products & Marketing Paul Bloom, and one on June 18, 2007, in which we discussed Avvo’s launch with guests John Henry Browne, the Seattle attorney who was a plaintiff in the class-action lawsuit against Avvo (since dismissed), the aforementioned Carolyn Elefant, and Denise Howell, author of the blog Bag and Baggage.

Posted in: General
Tagged: Avvo
Updated:

3 Responses to “Avvo Expands to Mass., Florida”

  1. Mark Britton says:

    Bob: Thank you for your kind words. We launch in MA and FL this coming Wednesday (4/2), and I hope that both states are full of other “converts” as well. For all of your readers, Avvo is a great way for lawyers to enhance their web presence and attract new clients – all for FREE.

    If anyone has any questions regarding Avvo and how it works, feel free to email me at mb@avvo.com.

    I look forward to chatting with you.

    Regards,

    Mark
    CEO, Avvo

  2. lernexcuple says:

    The UK Insolvency Helpline provides non-judgemental confidential advice on debt , IVA, bankruptc.
    The White House releases fresh details on its plan to save the housing market.
    Debt Services – Overview of Debt Position Introduction The Debt.
    Car Insurance Quotes – Compare Motor and Auto Insurance in India Compare cheap car insurance and the lowest rates for your moto.
    The 2007 credit crisis and the Euro short-term interest rate.

  3. holmangregDR says:

    Hi new to http://www.lawsitesblog.com and loving it so far! I’m a CMO(Chief Advertising and marketing Officer) . No Sure of posting in this but I’m looking for firm that may
    grow our business on the internet like how forums get visitors in huge nubmers. I think its wonderful on how several members and visitors
    these forums get. Any suggestions of firms that you have employed could be excellent.

Leave a Reply