The legal public-relations firm Jaffe Associates (where I once worked as VP of editorial services) has launched a blog, Jaffe Blog. It will provide attorneys and legal marketers with information about using Web 2.0 in their marketing efforts, according to an announcement.
At the same time, Jaffe published a white paper on Web 2.0 and legal PR, Web 2.0 and PR 2.0, and unveiled a wiki, which is as yet without content.
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Anonymous · July 18, 2008 at 11:51 am
The White Paper is really awesome. It’s about time somebody did something like this.