I gave two presentations at the Rhode Island Bar Association annual meeting June 15. The first, on cloud computing for lawyers, I posted here. Below is the second, “20 Tips for Seizing the Power of Social Media.” The first half covers marketing, the second half covers ethics.
…E-mail Marketing Services Compared
Here is a useful feature that compares and reviews the top 10 e-mail marketing services. Top choice is iContact, followed by Constant Contact and Benchmark.…
Low Cost, High Return Marketing Tool
The New York Times makes it official: Blogging’s a Low-Cost, High Return Marketing Tool for small businesses, including law firms.
All together now: Duh-uh!…
New Service Helps Lawyers Navigate Rankings
According to the blog launched today, RankingsForLawyers, there are more than 700 different lists that rank lawyers in the United States. While any lawyer can name at least some of these lists — such as Best Lawyers and Super Lawyers — keeping track of all of them is an overwhelming task. That is the…
Workshop: Advanced ADR Marketing
On Tuesday, Jan. 30, I will be part of a panel presenting a workshop in Boston on Advanced ADR Marketing sponsored by the New England chapter of the Association for Conflict Resolution. The program will focus on using the Internet to build an ADR practice, with particular focus on blogs, e-newsletters and podcasting.…
Survey ranks top 50 firms in legal marketing
The newsletter Marketing The Law Firm, a publication of ALM’s Law Journal Newsletters, today released the results of its second annual MLF 50 — The Top 50 Law Firms of 100+ Attorneys in Marketing and Communications. Topping the list are:…