Great headline re ATLA’s new name

I wrote recently at LegalBlogWatch that ATLA’s new name, American Association for Justice, creates a cumbersome acronym. I wrote: “‘ATLA’ is a phonetically pleasing acronym that is easy to say and easy to remember. ‘AAJ’ sounds like the beginning of a sneeze.”

Now Walter Olson at Overlawyered has penned the headline I wish I’d been clever enough to think up: AAJ… AAJ… AAJ… WHO?