Articles Posted in March, 2011

Why the ABA Survey Gets it Wrong on Blogs

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Let me ask you a question: Where are you more likely to buy a car, at a Superbowl commercial or at your local auto dealer? Given that most people would say auto dealer, it follows that Superbowl commercials must not be effective at selling cars, right?

Of course not. The question, as phrased, makes no…

News Flash: LinkedIn is for Networking

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I am writing this post as a reality check.

On a lawyers’ listserv that I follow, there is a currently a discussion thread about LinkedIn. Simply stated, the topic of this discussion is focused on how to get rid of all those pesky invitations from unfamiliar LinkedIn members.

It started when someone posted this…