This week on LawNext, we get to reveal a project that could change the face of contracting for small businesses worldwide. Pulse — backed by LegalZoom — is a new initiative to deliver better contracts to small businesses. And to help develop it, Pulse has hired widely known contract-drafting specialist Ken Adams, author of the blog Adams on Contract Drafting.

On this episode of LawNext, Adams and Chas Rampenthal, LegalZoom’s general counsel, join me to provide details on Adams’ new role as head of contracts and the system they are building to give small businesses a better contracting experience — one that is driven more by expertise than by technology alone.

This episode gets kind of meta for us here at LawNext. Rampenthal was our guest for a show last August. After hearing the episode, Adams reached out to me to ask if he would make an introduction to Rampenthal. I did, and that led eventually to Adams’ hiring and the launch of this new project.

Adams provides additional details on his new role in a post this morning at his blog.

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